L.A. stories of inspiration and success

L.A. stories of inspiration and success

Uli Nasibova, owner of Uli’s Gelato
The Hollywood BusinessSource Center (BSC) helped long-term client Uli Nasibova, owner of Uli’s Gelato, successfully apply for several COVID-19 financial assistance programs, which allowed her to retain her staff of 11 and reopen her DTLA and Mid-City locations at full capacity.

Uli Nasibova is the owner of Gelateria Uli LLC, doing business as Uli’s Gelato. In 2017, the Hollywood BSC assisted Uli with an SBA loan to open her second storefront in Mid-City.

Guiding Small Businesses Toward Economic Recovery

In March 2020, the Hollywood BSC provided guidance to help Uli secure numerous COVID-19 loans within weeks of the initial shutdown, including the PPP, EIDL, and the City of LA’s small business emergency microloan, which has since been transformed into a grant program. As the pandemic continued into 2021, the Hollywood BSC also assisted Uli with the latest round of COVID-19 grants and loans, helping her secure another loan in early 2021.

On March 11th, 2021, President Biden signed the $1.9 trillion American Rescue Plan Act (ARPA). Part of these funds were used to create a short-term SBA grant called the Restaurant Revitalization Fund. At the end of March, Uli attended a BusinessSource Center webinar about the grant eligibility requirements and how to prepare applications. Using lessons from the webinar that covered program eligibility, Uli immediately submitted an application and was approved in May 2021.

In the summer of 2020, Uli’s Gelato was voted Best Ice Cream in Los Angeles Magazine’s annual Best of LA issue. The Uli’s Gelato DTLA storefront is located in Council District 14. The Mid-City storefront is located in Council District 5.

EWDD’s BusinessSource and WorkSource Centers offer a variety of Business Services, including several Financial Programs and Development Incentives for businesses of all sizes. Learn how EWDD can help.

This story is part of the EWDD UPDATES from the week of July 5, 2021. Read this issue and more.

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