Cecilia Quiroa in her Northridge business, Cecy’s Beauty Salon
The South Valley BusinessSource Center (BSC) helped Cecilia Quiroa obtain a $30K federal loan, which helped her reopen her business, Cecy’s Beauty Salon, while adhering to new health and safety standards due to COVID-19.

After owning her Northridge-based beauty salon for nine years, Ms. Quiroa closed her beauty salon in March following the Safer At Home orders. She approached the South Valley BSC for help on how to survive the financial setbacks caused by COVID-19.

Helping Los Angeles Small Businesses Survive COVID-19

Cecilia’s business coach Luis Luna provided her with different funding options available for small business owners and helped her apply for the Small Business Administration’s Economic Injury Disaster Loan (EIDL) along with other loan programs. He informed her of the documents she needed to gather and explained the process of submitting the applications.

Cecilia applied and was awarded a $30K EIDL loan and is now open for business again. She has adapted her beauty salon to the “new normal” and is practicing the safety guidelines ordered by the County and City of Los Angeles. Her main priority right now is to protect the health of her clients and staff. She has set strict rules and requires everyone to wear masks. She checks each person’s temperature at the front door, consistently disinfects high contact areas, requires clients to place their personal belongings inside a plastic bag, and even has clients fill out a survey regarding COVID-19 symptoms.

Cecy’s Beauty Salon, located at 18908 Roscoe Blvd in Northridge, is currently open and offering services by appointment only.



If you have been impacted by the COVID-19 outbreak, EWDD wants to help. Many residents of the City of Los Angeles have been negatively impacted by COVID-19. Many are faced with job loss or are struggling to keep their businesses operational. Even as all Californians are asked to limit outside activities beyond what is absolutely necessary, the City of LA and EWDD are diligently working to provide crucial services and programs. Please visit our COVID-19 Resources page to learn more. We're here to help.


This story is part of the EWDD UPDATES from the week of July 6, 2020. Read this issue and more.