LA street vendor business owner Elsa Reyes poses by a window at the Hollywood BusinessSource Center
The Hollywood BusinessSource Center (BSC) provided extensive business coaching and one-on-one consultation to Elsa Reyes, helping her launch her business and secure a $2,000 micro-loan to purchase inventory. Elsa is a street vendor in the Los Angeles area who sells clothing, bed comforters, perfume and jewelry.

Elsa was looking for information regarding the City of LA’s Street Vending Program.

During her consultation, a Hollywood BSC business coach provided Elsa with information about the City of Los Angeles Street Vending Ordinance, along with general rules, regulations, and restricted vending zone areas for the Street Vendor Program.

In addition, Elsa received information on how to start a small business, permits and license requirements, price points and profitability, and access to capital.

The BSC assisted Elsa with obtaining her Business Tax Registration Certificate (BTRC) and Seller’s permit to officially launch her business. Her business coach also reviewed Elsa’s financials and helped her obtain a $2,000 micro-loan to purchase more inventory.

With the permits and micro-loan, Elsa is looking for other opportunities to grow her business, including selling her products online.

EWDD’s BusinessSource and WorkSource Centers offer a variety of Business Services, including several Financial and Development Incentive Programs and a Small Business Loan Program. Learn how EWDD can help.

This story is part of the EWDD UPDATES from the week of August 12, 2019. Read this issue and more.